How 11 retail media networks are trying to differentiate themselves to advertisers
With the launch of myriad retail media networks, these new divisions of various consumer-facing companies are now fighting for ad dollars.
With the launch of myriad retail media networks, these new divisions of various consumer-facing companies are now fighting for ad dollars.
This week’s Future of TV Briefing looks at recent data indicating that people may be getting rid of their cable boxes but they’re not exactly getting rid of cable TV.
Some companies are hiring creators not for their audience, but as a mouthpiece for a very specific brief. Think execution, not creativity. This is the ghost creator.
This year’s Digiday Technology Awards finalists reflect an industry adapting to a rapidly changing digital landscape, with AI-ready infrastructure, first-party data, privacy and operational efficiency emerging as defining priorities.  Across publishing, commerce and advertising, technology leaders are rethinking the systems that underpin digital experiences and finding new ways to make those systems more responsive to […]
The regulator accused Amazon of “deceptive and unfair practices,” but the e-commerce giant’s opaque auction dynamics aren’t all that unusual in today’s digital ad market.
A look at the creator economy trends heading in to Q4 2026, from clipping to creators in the C-suite, diversification and regulation.
The FTC's Amazon charges presage Google's second antitrust let-off in a year, while The Trade Desk sheds hundreds.
Bot traffic is rising for e-commerce brands and interfering with retargeting strategies. But marketers are split on whether they should remain open to AI visitors or work harder to block.
The retailer is planning a full digital campaign to accompany the launch. The first of nine styles launched on Monday, with the rest rolling out by September 21.
Publishers didn’t get a Google AdX breakup; they got behavioral remedies, promised transparency and a new reminder that Google’s real power lies in controlling demand, not pipes.