Creative Campaigns & Bold Ideas: Week of September 25th
Featuring St. Michael's, Marshall, Buffalo Bills, and more
2026/9/25
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St. Michael’s Hospital Inspires with 'Be Like Mike' Campaign
St. Michael’s Hospital Foundation has launched 'Be Like Mike,' a new campaign aimed at highlighting the compassionate and relentless mindset of its healthcare team. Developed by the agency Bensimon Byrne, the campaign includes a 90-second film directed by Oscar-nominated filmmaker Hubert Davis. The...
2026/9/25
阅读更多Marshall Revives Iconic Music Venues with The Dead Venue Sessions
Marshall has introduced The Dead Venue Sessions, a limited content series that spotlights the significance of independent live music by revisiting legendary music venues that have since ceased operations. The campaign involves sending emerging bands to perform at locations where these iconic venues...
2026/9/24
阅读更多MilkUP opens Cafe Milk O’Clock in Toronto for Gen Z dairy fans
MilkUP, in collaboration with Academy, is launching Cafe Milk O’Clock, a pop-up event in Toronto that spans two weekends in September 2026. This event is designed around Gen Z's affinity for dairy, providing a round-the-clock experience that includes dairy-centric meals and activities. Guests can en...
2026/9/24
阅读更多Advertising Week New York Urges AI Break with Creative Campaign
Ahead of Advertising Week New York 2026, a novel campaign titled 'Give AI a Break' has been launched by Advertising Week New York in collaboration with Mekanism. The campaign presents a unique perspective on the current AI discourse within the advertising industry, emphasizing a pause in the relianc...
2026/9/24
阅读更多Charlie Bigham's Promotes Quality with 'Slowly Does It' Campaign
Charlie Bigham's has launched a new campaign titled 'Slowly Does It' to emphasize their philosophy that quality food cannot be rushed. Developed by VCCP Blue, the campaign introduces a brand platform that highlights the importance of taking time in both food preparation and life itself. This follows...
2026/9/23
阅读更多Buffalo Bills Bridge Borders with 50-Yard Pass at Niagara Falls
The Buffalo Bills marked the start of their season with a unique event that symbolically connected their American and Canadian fan bases. Ahead of their home opener, the team staged a high-profile event at Niagara Falls featuring former quarterback Ryan Fitzpatrick and former receiver Stevie Johnson...
2026/9/22
阅读更多QuikTrip Hits a Home Run with 'Home Bun' Ballpark Activation
QuikTrip has launched an innovative activation, 'Home Bun,' in collaboration with Laughlin Constable, designed to engage Major League Baseball fans. This event features an oversized, QuikTrip-branded inflatable hot dog and bun. The components start at opposite sides of the stadium, and fans work tog...
2026/9/21
阅读更多Creative Collaborations & Bold Statements: Week of September 18th
MilkPEP, National Pork Board, Humane World, DNA, Morgan & Morgan
2026/9/18
阅读更多MilkPEP Engages Teens with YouTube Series 'milkXP' Featuring Top Creators
MilkPEP, in collaboration with GALE, has introduced 'milkXP', a YouTube series aimed at making educational content more engaging for teenagers. The series partners educators with popular content creators such as Ben Azelart and Lexi Rivera to deliver lessons on real-world topics. The initial focus o...
2026/9/17
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