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The Creative Penn

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Book Marketing, AI Book Discoverability, And Resilience, With Ricardo Fayet

<p>How can you get your books surfaced when readers ask an AI what to read next? What are the hallmarks of authors and businesses that last more than a decade in the indie author industry? Ricardo Fayet gives his marketing tips after more than a decade at Reedsy.</p> <p>The post <a href="https://www.thecreativepenn.com/2026/08/19/book-marketing-ai-book-discoverability-and-resilience-with-ricardo-fayet/">Book Marketing, AI Book Discoverability, And Resilience, With Ricardo Fayet</a> first appeared on <a href="https://www.thecreativepenn.com">The Creative Penn</a>.</p>

2026/8/19
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Going Indie, Publishing Innovation, And The Challenges Of Book Marketing With John Bond

<p>How can you tell where the real innovation in publishing is happening right now, and why is it emerging from the indie side first? How do you market your own book when you've spent 35 years marketing everyone else's? John Bond talks about Going Indie and what he's learned about authors who last.</p> <p>In the intro, my thoughts on writing with AI, Charles Dickens and encouragement for the 3-year-old dancing to K-Pop at the wedding, UK copyright law, The end of an era — Hugh Howey; Notre Dame, Paris</p> <p>The post <a href="https://www.thecreativepenn.com/2026/08/12/going-indie-publishing-innovation-and-the-challenges-of-book-marketing-with-john-bond/">Going Indie, Publishing Innovation, And The Challenges Of Book Marketing With John Bond</a> first appeared on <a href="https://www.thecreativepenn.com">The Creative Penn</a>.</p>

2026/8/12
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From Blog To Community To Book: A Non-Fiction Author’s Journey With Suzanne Smith

<p>How can content marketing in a tight niche build the audience that launches your book? And how do you decide whether to hand your self-published bestseller to a traditional publisher. Suzanne Smith shares what she learned in four years of going from blog to book deal.</p> <p>The post <a href="https://www.thecreativepenn.com/2026/08/05/from-blog-to-community-to-book-a-non-fiction-authors-journey-with-suzanne-smith/">From Blog To Community To Book: A Non-Fiction Author’s Journey With Suzanne Smith</a> first appeared on <a href="https://www.thecreativepenn.com">The Creative Penn</a>.</p>

2026/8/5
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How To Prove The Demand For Your Stories And Get The Attention Of Hollywood With Brooks Elms

<p>How can building an audience in advance help your stories reach the people who make movies? And how can you prove there's demand for your book or screenplay before you've written it? Brooks Elms shares his advice after more than 20 years as a WGA screenwriter.</p> <p>The post <a href="https://www.thecreativepenn.com/2026/07/29/how-to-prove-the-demand-for-your-stories-and-get-the-attention-of-hollywood-with-brooks-elms/">How To Prove The Demand For Your Stories And Get The Attention Of Hollywood With Brooks Elms</a> first appeared on <a href="https://www.thecreativepenn.com">The Creative Penn</a>.</p>

2026/7/29
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Organic Writing And The Power Of The Pivot In Fiction With Steven James

<p>How can organic writing and leaning into the pivot help your stories stand out? And how can you pitch a story as a discovery writer if you genuinely don&#8217;t know what&#8217;s going to happen next. Steven James gives his writing tips after more than 20 years as an author. In the intro, Better Than Free [&#8230;]</p> <p>The post <a href="https://www.thecreativepenn.com/2026/07/22/organic-writing-and-the-power-of-the-pivot-in-fiction-with-steven-james/">Organic Writing And The Power Of The Pivot In Fiction With Steven James</a> first appeared on <a href="https://www.thecreativepenn.com">The Creative Penn</a>.</p>

2026/7/22
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Why The Podcast Is Moving To Wednesdays, And 7 Tips for Sustainable Creativity

<p>After more than a decade of releasing this show on Mondays, I’m moving it to Wednesdays, and this is the first episode of the new time slot. </p> <p>On the one hand, this might sound like nothing at all, but it’s also a big deal, for you and for me, and in this episode, I explain why I'm making the change, and past guests give some tips on sustainable creativity for the long term.</p> <p>The post <a href="https://www.thecreativepenn.com/2026/07/15/why-the-podcast-is-moving-to-wednesdays-and-7-tips-for-sustainable-creativity/">Why The Podcast Is Moving To Wednesdays, And 7 Tips for Sustainable Creativity</a> first appeared on <a href="https://www.thecreativepenn.com">The Creative Penn</a>.</p>

2026/7/15
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Bundles, Box Sets and Anthologies With Jamie Ferguson

<p>What's the difference between a bundle, a box set, an anthology, and a collection? How can being part of an anthology be creatively interesting and useful for marketing? With Jamie Ferguson</p> <p>The post <a href="https://www.thecreativepenn.com/2026/07/13/bundles-box-sets-and-anthologies-with-jamie-ferguson/">Bundles, Box Sets and Anthologies With Jamie Ferguson</a> first appeared on <a href="https://www.thecreativepenn.com">The Creative Penn</a>.</p>

2026/7/13
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Author Voice Mastery, And Rebooting an Author Business With J. Daniel Sawyer

<p>What happens to your creativity when you&#8217;re in pain or sick, and can you ever get it back? How can you find and sharpen your author voice? J. Daniel Sawyer talks about voice mastery, writing with chronic pain, and building an eclectic author business. In the intro, leaning into your Strengths and deciding what you [&#8230;]</p> <p>The post <a href="https://www.thecreativepenn.com/2026/07/06/author-voice-mastery-and-rebooting-an-author-business-with-j-daniel-sawyer/">Author Voice Mastery, And Rebooting an Author Business With J. Daniel Sawyer</a> first appeared on <a href="https://www.thecreativepenn.com">The Creative Penn</a>.</p>

2026/7/6
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Writing The Hard Stuff: Turning Difficult Subjects Into Meaningful Prose With Nicole Walker

<p>How do you write about the most painful experiences of your life without being overwhelmed by them? How can timed writing and a braided story help you untangle your hardest stories? With Nicole Walker.</p> <p>The post <a href="https://www.thecreativepenn.com/2026/06/29/writing-the-hard-stuff-turning-difficult-subjects-into-meaningful-prose-with-nicole-walker/">Writing The Hard Stuff: Turning Difficult Subjects Into Meaningful Prose With Nicole Walker</a> first appeared on <a href="https://www.thecreativepenn.com">The Creative Penn</a>.</p>

2026/6/29
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Creative Satisfaction, In Person Print Book Sales, And Author Mindset With Mark Leslie Lefebvre

<p>What if the real secret to a lasting writing career isn't talent or luck, but learning to thrive in the mess? Why are in-person events worthwhile even if the maths doesn't add up? How do you protect your creativity when the machines never sleep and the community is at one another's throats? With Mark Leslie Lefebvre</p> <p>The post <a href="https://www.thecreativepenn.com/2026/06/22/creative-satisfaction-in-person-print-book-sales-and-author-mindset-with-mark-leslie-lefebvre/">Creative Satisfaction, In Person Print Book Sales, And Author Mindset With Mark Leslie Lefebvre</a> first appeared on <a href="https://www.thecreativepenn.com">The Creative Penn</a>.</p>

2026/6/22
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